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Dear FitMermaid Friends,


In 2015 FitMermaid was launched with a mission to bring a positive message to women and men all over the world to love theirself and conquer the world. As Dr. Seuss says "Why fit in when you were born to stand out!"


As a Business Owner, Health and Nutritional Coach, Biochemist, Beachbody LIVE Master Trainer, and Exercise Instructor for several large fitness chains I understand time is crucial. I simplify Health and Fitness and make it obtainable for individuals to get results. 


FitMermaid has a passion for fitness and takes great pride in helping others reach their fitness goals. I provide postive support, nutritional guidance and make fitness fun. Fitness has been an essential part of my life and I am ready to make it yours!


I am proud of the lives FitMermaid has changed and the continuel growth of the team. Team FitMermaid is a group of inspiring Mermaids that support each other, inspire each other, and lean on each other. If you are looking to balance your life, your fitness, your nutrition or just need support; our team is the perfect place for you. You do not need to be in the healthiest shape of your life, just inspired to make a difference.


Changing lives at home, in the gym, behind the mic.


Kimberly Pierce Dobson

Kimberly Pierce Dobson

CEO & Founder

"There are a million fish in the sea, but I am a mermaid!"


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